We have experience in working with start ups without a plan to complex large businesses that want to simplify their strategy to give them a new competitive advantage.
The one thing that we always uncover is that the most complex challenges and opportunities are not realised due to the fear that strategic plans have to be all singing and all dancing.
Some of the most effective strategic planning we have been involved in focused 1-3 core ideas that you commit to over a set period of time, that have the potential to deliver the most impact to your business. But as your business evolves it to critical that you don’t become romantic about the plan in place. Things change.
For many the idea of a long term plan holds them back. Working in short, focused periods helps you get momentum and confidence to take on more challenging strategic moves.
One of our favourite strategic plans has been ‘The Sock Strategy’ – utilising socks to increase sales from $400 per month to over $12,000.