The key objective of this any strategic planning process is to gain a greater understanding of why you do what you do and how you want the future to look. Each phase will accumulate your thoughts and ideas, rationalise what [...]
Company values, those lovely posters you put up in the foyer and adorn the cover of your annual report. Now that we have outlined the standard approach let's look at the real value in creating, living and owning company values [...]
If we have learned anything from 2020, we must realise as leaders that 'normal' took a back seat for extraordinary. The pandemic's impact on business and the way we connect was unlike anything we have experienced in this generation. But [...]
Before you embark on any strategic planning process it’s critical to identify, document and operationalise your values. Why? In summary, the values will: Enable you to make the ‘right decisions’ easier; Provide company-wide clarity on expectations; Form the basis of [...]
In this episode of the The Expert Series Jamie and Cam discuss Online Lead Generation and Inbound Marketing through automation through Covid-19 lockdown.
In this Webinar, Ambrose Blowfield and Cam Wilkes discuss online marketing strategies and tactics for success with your Website, SEO, SEM and Online Marketing Sales Funnels. Download Webinar Workbook Ambrose: Hello there, ladies and gentlemen, welcome to [...]
In this Webinar, Ambrose Blowfield and Grant Difford discuss the importance and value of marketing and focused marketing strategies in uncertain times. Download Webinar Workbook Welcome to marketing strategies for the new normal. It is my utter [...]
Max Parekura talks about how Koda Sports has come to fruition from what began as a desire to remain involved in the New Zealand sporting industry along with the identification of the ability to improve the current sports management offering. [...]
When it comes to creating a sustainable business, it is crucial to focus on creating a brand identity. And this is applicable regardless of your field of activity. If you don’t know the answer to the rather trivial question – [...]
Once you are confident in your business idea, it’s important to start branding your business from day 1 to fuel momentum. Many people overlook the significance of their brand or think that it’s something to be worked on at a later date. [...]