There are lots of choices when it comes to strategic planning methodology, but there are few that provide laser focus, like using objectives and key results. What are objectives and key results? The definition of "OKRs" is "Objectives and Key [...]
It seems like an obvious thing to point out, but your understanding of your customer needs is a critical part of every businesses strategy. Over the years, I have seen many businesses claiming to have values like 'customer first' and [...]
The key objective of this any strategic planning process is to gain a greater understanding of why you do what you do and how you want the future to look. Each phase will accumulate your thoughts and ideas, rationalise what [...]
Company values, those lovely posters you put up in the foyer and adorn the cover of your annual report. Now that we have outlined the standard approach let's look at the real value in creating, living and owning company values [...]
If we have learned anything from 2020, we must realise as leaders that 'normal' took a back seat for extraordinary. The pandemic's impact on business and the way we connect was unlike anything we have experienced in this generation. But [...]
Before you embark on any strategic planning process it’s critical to identify, document and operationalise your values. Why? In summary, the values will: Enable you to make the ‘right decisions’ easier; Provide company-wide clarity on expectations; Form the basis of [...]
Grant Difford explains why it’s a good time to audit your business’s digital strategy – to ensure it supports and enhances humanity, rather than removes it. At the ripe old age of 40, I have had the privilege [...]
In this episode of the The Expert Series Jamie and Cam discuss Online Lead Generation and Inbound Marketing through automation through Covid-19 lockdown.
Grant Difford and Jamie McKenzie discuss Mindset Hacks To Unlock Potential & The Stockdale Paradox. Grant Difford and Jamie McKenzie discuss Mindset and how it can influence your attitude and how your emotions and attitude can determine [...]
Grant Difford and Jamie McKenzie discuss Mindset for the New Normal. Stuck at home during Covid-19 lockdown doesn’t mean you can’t still work on yourself and your business - your mindset determines how you work with opportunities [...]